Field Notes

Field notes: short essays, experiments, and templates. Fast takeaways on AI, systems, and decision models tested in practice.

Field Notes

Week of May 12 — May 18 - Deep Dive into UI/UX Design

The One-Liner The week I stopped building for myself and started learning how someone else's business actually works. What Happened Monday, May 12 — Immigration Day Spent the whole day at Chiang Mai immigration. Paperwork issues again. It feels like it's getting harder and harder each time

Vlog
Week of May 12 — May 18 - Deep Dive into UI/UX Design

The Effortless Sales Weapon Nobody Is Using Yet

I tested AI Studio for building client demo sites as lead magnets. The speed is real, but production-ready? Not yet. Here is the honest breakdown.

Ai Website
The Effortless Sales Weapon Nobody Is Using Yet

Week of May 1–7: The Week I Stopped Building for Hypotheticals

The week I stopped building for hypotheticals and started building for someone who's paying for it.

Vlog
Week of May 1–7: The Week I Stopped Building for Hypotheticals

Week of April 23–29, 2026 — Client Prospects

The prospect opportunity crystallised this week — from vague conversation to a proper proposal, a Sunday meeting, and a specific conversion research plan built on real checkout data.

Vlog
Week of April 23–29, 2026 — Client Prospects

Websites Are $100 Now. Web Design Is Cooked.

AI website builders now produce $100 sites that rival $5K custom builds. What this means for web designers, businesses, and the future of the web.

Websites Are $100 Now. Web Design Is Cooked.